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Buy the Body Special as a one off purchase, or subscribe and save

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Dermatologist's notes on skincare and lifestyle

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The Right Way to Apply Your Face SPF (and the Common Mistakes to Avoid)

SPF is the single most important product in your skincare routine when it comes to protecting your skin from damage, premature ageing and pigmentation. But are you applying yours properly? Even the best SPF can’t do its job if it’s not used the right way. 

At Klira, we believe your skincare routine should be based on real science – with recommendations that suit your unique SkinSize™. We help you find the right product for your skin needs. But before you even get to product choice, technique matters. Here’s how to apply your face SPF properly to get the full protection promised on the bottle. 

1. You’re Probably Not Using Enough

The biggest mistake? Not applying enough. SPF protection levels (like SPF 30 or SPF 50) are based on lab testing, which assumes the correct amount is used. If you under-apply, you’re not getting the protection stated on the packaging. A general guide is two full finger lengths of product for the face and neck combined.

2. Don’t Rub It Between Your Palms First

It might feel natural to rub SPF between your hands before applying, but this just means half of it ends up absorbed by your palms – not your face. Apply to your hands first and scoop with your fingers.

3. Think Patting, Not Smearing

To get an even film of protection across your face, pat the SPF in gently rather than smearing it around. You’re aiming to create a uniform layer that shields every area of skin.

4. If in Doubt, Go in for a Second Layer

Worried you’ve missed a patch? Simply apply a second layer. SPF works best when applied generously and evenly. It’s better to double up than leave gaps in your protection.

5. Let It Dry Before Makeup

Your SPF doesn’t need to “penetrate” the skin – that’s not how it works. But it does need time to set and form a protective film. This happens very quickly – allow a minute or so before applying makeup.

6. Don’t Miss These Forgotten Areas

Certain areas get overlooked all the time, make sure you cover: 

  • The tops of your ears 
  • The bridge of your nose 
  • The glabella (the area between your eyebrows) 
  • Your neck – SPF should always be taken down to the neck 

These exposed spots are just as vulnerable to sun damage as the rest of your face. 

Discover the Right Skincare for Your Skin 

Knowing how to apply your SPF properly is important, as is choosing the right SPF for your skin. Your SkinSize™ analysis takes the guesswork out of your skincare routine, with expert recommendations based on your skin’s needs. 

Take the SkinSize™ test today to understand your skin on a cellular level. 

Our Dermatology Team will review your SkinSize™ Analysis, medical information, and photos to decide which ingredients you will receive in your bespoke formula.

Consultant Dermatologist and Founder at Klira |  + posts

Emma Craythorne is a Consultant Dermatologist, Trustee for the Cosmetic Practice Standards Authority and ex-President of the British Cosmetic Dermatology Group. Dr Emma is well known for her TV series – The Bad Skin Clinic – her renowned private practice, and NHS work.

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THE KLIRA SPECIAL

Bespoke skincare, freshly blended and delivered to your door within 48 hours

THE BODY SPECIAL

Precision-targeted to address the signs of ageing on the chest and hands

THE KLIRA GIFT CARD

Give the gift of good skincare with our 3 month treatment plan

THE KLIRA SPECIAL

Buy The Klira Special on our monthly, quarterly or annual memberships

THE BODY SPECIAL

Buy the Body Special as a one off purchase, or subscribe and save

THE FULL MEMBERSHIP

Buy the full package and explore the full impact of Klira while saving 5%

THE SCRIPT

Dermatologist's notes on skincare and lifestyle

FOUNDER & TEAM

Meet the Consultant Dermatologist and team behind Klira

INGREDIENTS

The ingredients in your special

NEWS & PRESS

Discover recent placements and media coverage

THE DIRECTORY

The best-in-class practitioners, from our diary to yours

Recommending brands

All of the products we recommend in Klira routines are hand-picked by Dr Emma Craythorne, based on their proven ability to work with certain SkinSizes.

Our ethos is to put efficacy above all else, so we look for well-researched products that have been proven to the highest levels. 

Brands cannot pay to be featured in Klira routines, and we do not have any commercial obligations to the brands that we do feature. 

We use affiliate links to direct you to purchase the brands we recommend, meaning we do receive commission on sales made via Klira, but this a generic system that does not influence in any way the brands or products that are recommended.

We are always reviewing the newest evidence and brands to market, and Klira routine recommendations will change and evolve with not only the latest science, but what is right for your SkinSize depending on season, hormonal changes and environmental factors.